Basics Traffic Generation Internet Marketing Earn Money Ways

Part 2 of 3

In part 1 titled The Basics of Internet Marketing we left off talking generally, to lay the foundation for an at home small business opportunity. In Part 2, we’ll talk more about specifics of generating traffic for earn money ways.

Getting traffic for your at home small business opportunity from search engine results and type in traffic is difficult, because there are usually hundreds and possibly hundreds of thousands of websites that might be in your niche. They all can’t be on page one of search results. So, search engines rank sites according to the relevancy of the site’s “content” to the keywords searched for. But as daunting as this may seem, IT IS possible to find yourself on the coveted first page of search engine results.

Most traffic that comes to an at home small business opportunity website is generally either from one of four ways. Those ways are search engine results, type in traffic, links on other sites that lead to yours, and paid advertising. Of course, there are additional sources for traffic generation (traditional ways, which still works), like press releases, publicity, celebrity endorsements, etc. And believe it or not there are even other ways of generating traffic to your web store, but is beyond the scope of this Earn Money Ways article. What we will discuss is PPC (pay per click advertising). We did talk about search engine results in the article titled, Search Engines, What you May Not Know--A Broad Overview here.

“Type in traffic” takes two forms. The first form is when somebody opens up their browser and in the URL address box they type in a web address, like Earnmoneyways.com for example, and hits ENTER. That person will be taken to Earn Money Ways dot Com’s website (this one).

The second form of type in traffic comes in the from similar to the first form, but not exactly. This form of 'type in traffic,' the searcher types in their search phrase inside the URL box of their browser, like it was a search engine box (yes you can do that), leaving off the dot com or whatever and putting spaces between the words, so it might look like this: “at home small business”, and then they hit ENTER. (Sometimes people treat the URL box as a search engine box and type in their search term there.) And the search engine still brings up results. If somebody typed in “earn money ways” for example in the URL box, hopefully the search results will contain the website “earnmoneyways.com” on page one of the results. Or at least, that’s the idea, for this type of type-in traffic.

“Back-links” are links from other websites that link to your website and is very good for SEO purposes, and for attracting traffic to your website from the traffic of other websites. Again this is free traffic.

Just how do you get back-links to your website? . . .Well, it too is a whole course in itself and will be addressed in more detail in another article on Earn Money Ways called Link Building For SEO here. For now, just keep in the back of your mind that this is something you’ll want to learn more about, should you want to go the route of free traffic to your website. Please click here for the last part of The Basics of Internet Marketing, Part 3.